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Fiestas de primavera Murcia City Council

Challenge

Along with photographer Joaquín Zamora and using one of his photographs as the main element we had to develop the poster for “Fiestas de Primavera 2016”, combining tradition and a breath of fresh air…

Solution

It wasn’t a difficult decision. Nothing represents Murcia better than spring, and nothing is more emblematic from spring than a flower. The loop was closed and, in the middle, the “huertana” tradition in the shape of a shawl embodied in a marvelous photograph by Joaquín Zamora, without forgetting the remaining axes that conform our holiday: “peñas huertanas”, “sardineros” and “murcianos”.

 

 

Fiestas de primavera - Graphics / Advertising